13K
Downloads
76
Episodes
Hosted by Women in CX Founder and CEO Clare Muscutt, tune in as we share real-talk conversations between women working in Customer Experience and those influencing the CX agenda from the periphery too. No longer rehashing the same old conversations, you can expect provocative discourse, increasingly meaty topics, and of course, plenty of debate as we seek to challenge the CX status quo and unleash the power of women to lead the way ahead – ensuring we don’t lose that human touch!
Episodes
Friday Aug 21, 2020
Friday Aug 21, 2020
Contrary to popular belief, Customer Experience is not the answer to everything.
Most people in business have worked it out already, but some CX professionals seem blind to the truth.
Is it because many of the traditional frameworks ‘taught’ are out of date and serve to perpetuate the myth? Or, that CX dogma coupled with lack of challenge is leading our profession in ever-decreasing circles of inaction?
Either way, the outcome of failing to treat the right problem can only be more failed projects, frustrated practitioners, and disappointed executives who risk losing faith in CX efficacy, full-stop.
Undoubtedly we have to be far more focussed on the problem space in order to engineer value for customers, employees, and the business. But to date, true CX Design is the least understood and practiced CX competency.
I was interested to talk to fellow ‘Design Thinking Evangelist’ Michelle Badenhorst because of our shared view on postmodern CX thinking but also because she unusually came from a business analysis background and transitioned into CX. I was curious to understand the level of pragmatism she brought with her from her career in the no-nonsense world of IT.
Listen in to this week’s episode to hear more about Michelle’s career journey through troubled times in South Africa and her thoughts on blending the CX and BA approach to drive action and results.
Read more and subscribe to our channels:
Sign up https://bit.ly/2ZDYCcB
Youtube https://bit.ly/3jdBU2w
LinkedIn https://bit.ly/3a0cDVx
Instagram https://bit.ly/30Aq0bM
Spotify https://spoti.fi/33AIx9F
Podbean https://bit.ly/3h6Cz3T
Show notes https://bit.ly/2ZBcILF
Twitter https://bit.ly/3fzxLD2
Comments (0)
To leave or reply to comments, please download free Podbean or
No Comments
To leave or reply to comments,
please download free Podbean App.